Do you struggle with dry, brittle hair? Does your colour fade too quickly, or do you find that you get more breakage from using heat styling tools than before? If so, it’s likely that your hair is suffering from the effects of over-processing. The good news is that there’s a solution: Redken’s powerful acidic bonding range has been hailed by many influencers, stylists and beauty bloggers as a game-changer for damaged hair and it’s not only for those who dye their tresses. The entire line is great for all hair types and textures and helps to reduce breakage, repair damage and improve your hair’s overall strength and appearance.
The acidic bonding collection consists of a shampoo, conditioner and leave-in treatment and you can use it on your own or together to help restore your hair back to its former glory. This range works on all forms of hair damage including split ends, hair breakage and fading colour. It’s also safe for use on chemically treated hair and can be used as often as needed.
Step 1 of this revolutionary 3 piece system is a sulfate free shampoo that provides an all-in-one solution to help address all levels of hair damage, even the most over processed. This formula is enriched with Citric Acid and Redken’s Bonding Care Complex, which work to reinforce weakend bonds, providing strength repair, intense conditioning and color fade protection.
Once you’ve washed your hair, spritz a dime-sized amount of this concentrated treatment onto clean, damp strands and massage it into your scalp, then rinse thoroughly. Leave it in for 10 minutes and comb it through your hair to evenly distribute the product. You can then follow up with your regular shampoo and conditioner, and if you wish to treat your hair with the redken acidic bonding shampoo concentrate leave-in treatment, simply apply a small amount to damp strands and leave it on for 15 minutes.
This shampoo is a favourite of celebrity hairstylist Laini Reeves, who recently used the Acidic Bonding Concentrate shampoo, conditioner and leave-in treatment on Emily Blunt for the 2021 Met Gala. Reeves said that the treatment was “perfect for Emily’s hair as she had just refreshed her colour and needed a deep conditioner to help strengthen her strands and protect her new colour.”
This shampoo is an essential for any homecare routine, but it’s particularly beneficial for those who dye their tresses, as it will help to reduce colour fade, fade and dullness. This is because the range uses a low pH level, which helps to seal the cuticle and protect your strands from further colour damage. It also has a blend of plant-based acids and amino acids, which help to strengthen the hair, reduce breakage and improve your strands’ overall strength and health. It is recommended that you use this shampoo regularly for best results. However, if you’re concerned about build up, you can always alternate it with a clarifying shampoo to prevent any residue.